Top 5 Web Site Design Mistakes
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Site doesn't answer the user's question
A user goes to a site for a reason, they want to learn something or to answer some question. Web sites that focus on user's needs are websites that get visited and revisited.
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Site has too many bells & whistles, not enough content
It's ok to WOW! the user with aesthetic prowess but a site also needs to deliver up-to-date, accurate, well-written content which answers the user's questions.
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Site is not search engine friendly
A web site's content must be easy for a search engine to index, it must also contain the words and phrases that users search for.
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Site violates basic design rules
Improper navigation and poor organization will ruin a site with good content. Other common errors include text that is too wide or too long to be readable, poor quality graphics, slow-loading pages and confusing layout.
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Site is an online brochure
It is common for companies to design web sites using the same text they put in their print brochures, they miss the opportunity to broaden and strengthen their company's message with unique, web-specific content.
